Tie Solution is a leading provider of bespoke accessories for men and women. With over 30 years of experience in the industry, Tie Solution offers high-quality products that impress with their precision, elegance, and excellent craftsmanship. The company specializes in providing customers with unique solutions for their fashion needs, from tailored ties to other accessories. With a clear focus on quality and customer service, Tie Solution has built a solid reputation in the market.
Development of a user-friendly and search engine optimised landing page for customised hair accessory products that appeals to potential customers and increases brand awareness of Tie Solution in the B2B sector.
Data and Functions
Platform: WordPress with Elementor
Language integration: Four languages (German, English, Spanish, French)
SEO optimisation: On-page SEO for top 3 placement in search engines
Design: Minimalist, user-friendly design focusing on key information
Responsive design: Optimised for all devices (desktop, tablet, smartphone)
Conversion optimisation: Call-to-action buttons and form for easy lead generation
Lead generation: Google Ads campaigns to promote the site and increase customer inquiries
Product focus: Custom-made hair accessory products for B2B customers
Speed: Optimisation for fast loading times
User-friendliness: Intuitive navigation for a simple user experience
Results
The landing page for Tie Solution was successfully developed with WordPress and Elementor to highlight the custom-made hair accessory production. Through a minimalist design and prioritising important information, we were able to significantly improve user-friendliness and conversion rates. The site is available in four languages and has been extensively optimised for SEO, resulting in a consistent top-3 ranking. Additionally, targeted Google Ads campaigns were implemented, leading to the generation of valuable leads and customer inquiries.
The landing page for our customised scrunchies has far exceeded our expectations. It is not only visually appealing but also user-friendly and perfect for our B2B customers. Thanks to the SEO optimisation, we have achieved significantly higher visibility and the conversion rate has increased considerably. The easy navigation and clear presentation of the products have greatly simplified the ordering process for our customers. A big compliment to the team for the excellent implementation!
– Maria H., Marketing Manager at Scrunchies Customized
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